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The Appcues alternative.

New users reach their first result, and their questions get answered.

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Product tours, checklists and tooltips guide new users, and Kai Support answers their questions in the same widget for under $0.05 per resolution*. Gleap Team includes them with unlimited seats and published prices where Appcues quotes by monthly active users.

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Product tours
Checklists
Tooltips
Customer support
Lukas

Find all your projects here.

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Tours, checklists and surveys, with support in the same widget.
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Appcues vs Gleap at a glance. Gleap includes tours, checklists, tooltips, in-app messages and surveys in a customer support platform, from $149/month billed annually with unlimited seats; Appcues is an in-app engagement platform priced by monthly active users, installations and published experiences, with quoted plans and Spark at $3,600 a year for small teams (checked September 26, 2026). Choose Gleap when the questions and reports behind onboarding friction belong in the same workspace.
Compared
Gleap
Appcues
Overview
Best for
Gleap Onboarding, support and feedback Software teams that want onboarding, support and feedback in one widget
Appcues In-app engagement and experiments Product teams running in-app engagement measured with analytics and experiments
Price
Gleap From $29/month Starter $29/month billed annually or $35 monthly; Team $149/month billed annually or $179 monthly with unlimited seats, Kai Support’s investigations and Kai Code; Pro $299/month ($359 monthly) adds advanced reports, LLM model choice, the SOC 2 report and priority support; AI usage separate. USD list prices, checked September 30, 2026
Appcues Spark $3,600 a year Start, Grow and Enterprise by quote; Spark $3,600 a year for up to 1,000 MAUs for teams of 25 or fewer. Checked September 26, 2026
Seats
Gleap Unlimited from Team Unlimited seats and projects from Team; Starter has 1 seat
Appcues Not priced per seat Not priced per seat; plans follow monthly active users, installations and published experiences
Features
Onboarding formats
Gleap Tours, checklists, tooltips, banners Product tours, checklists, tooltips, banners, info cards and in-app messages
Appcues Flows, checklists, launchpads, pins Flows, checklists, launchpads, pins, banners, embeds and NPS surveys
Mobile apps
Gleap Mobile SDKs, tours web-only Tours and tooltips run on web; iOS, Android, React Native and Flutter SDKs carry chat, banners, checklists, surveys, news and push
Appcues Mobile flows, surveys and push Mobile flows, surveys, embeds and push for iOS, Android, React Native, Flutter and Ionic
Analytics and experiments
Gleap Delivery and completion only Delivery and completion per person; no product analytics suite or control experiments
Appcues Funnels, dashboards and A/B tests Event tracking, funnels, user paths, dashboards, A/B tests and control experiments
AI
Gleap Kai Support and Kai Copilot Kai Support answers and can offer a tour; Kai Copilot works on every plan; investigations and Kai Code come with Team
Appcues AI on every plan AI on every plan: behavior analysis, experience monitoring, plain-language analytics and an MCP server
Bug reporting
Gleap In-app reports with logs In-app bug reports with a marked screenshot and console and network logs on every plan; replay from Team
Appcues No capture listed No bug-report capture or session replay listed
Feedback and roadmap
Gleap Votes and roadmap from Team Feature requests with votes, a public roadmap and a changelog from Team, with Kai Copilot merging duplicates
Appcues NPS and surveys, no roadmap NPS and surveys; no voting board or roadmap listed
Help beside the guide
Gleap Inbox, Kai Support, bug reports Shared inbox, Kai Support and bug reports in the same widget; help center and roadmap from Team
Appcues Launchpads and pins Launchpads and pins give on-demand access to flows and content
Evaluate and switch
Moving over
Gleap No Appcues importer Rebuild tours and checklists in Gleap; no Appcues importer
Appcues CSV flow analytics export Flow analytics export as CSV; raw event exports on select plans
Best evaluation case
Gleap Tour, question and bug report A new user who needs a tour, asks a question and reports a bug in one session
Appcues Lifecycle program with experiments A lifecycle program measured with funnels, experiments and adoption dashboards
Price the scope you need. Gleap Team is $149/month billed annually or $179 month-to-month, with unlimited seats and projects; tours, checklists, tooltips, in-app messages and surveys are included, subject to plan limits. Team also includes Kai Support’s investigations and Kai Code; AI usage is billed separately. Appcues lists Start, Grow and Enterprise without public prices, priced by monthly active users, installations and published experiences; its Spark plan is $3,600 a year for up to 1,000 MAUs, plus a $250 implementation fee, for teams of 25 or fewer (checked September 26, 2026). Compare a current quote against the plan your onboarding and support need.

Meet your AI team.

Answer customers. Investigate issues. Build what comes next. Kai Support and Kai Copilot work on every plan; investigations and Kai Code come with Team. AI usage is billed separately on every plan.

Kai Support

Answers customers

Answers from your knowledge base and connected sources. From Team, it investigates hard tickets with logs, the click trail and your code.

Meet Kai Support

Kai Copilot

Works with your team

Press ⌘J on any page. It answers customers when you say yes, drafts articles, explains your numbers and, from Team, drafts the changelog when a fix ships. Your team sends what it drafts.

Meet Kai Copilot

Kai Code

Builds the fix

Plans the change, writes and tests code, and opens a pull request. Your engineers review and merge.

Meet Kai Code

Guide the first steps.

Tours and steps you author.
Select elements in the visual editor, write message and pointer steps and start the tour by rule, link or code. Stable data-gleap-tour anchors keep a step working when markup changes.
Explore product tours

Lead users to a first result.

Checklists with completion rules.
Each task has an action button and a completion rule: manual, or automatic when a tracked event fires for that person. Target each checklist with events and audience rules.
Explore checklists

Answer what makes them hesitate.

Kai offers the tour or hands over.
Enable Kai Support suggestions on a tour and describe what it shows. When a customer asks a matching question in the widget, Kai Support offers the tour or answers from your knowledge base and brings your team in when needed.
Explore Kai Support

Reach the right audience.

In-app messages from a teammate.
Filter the audience by attributes and events, limit it to pages of your web app and send once or on a schedule. A reply opens a conversation in the inbox.
Explore in-app messaging

Turn answers into requests.

Surveys tied to the contact.
Trigger a survey by event, page or audience rule and preview who matches. Identified answers stay with the contact, so repeated feedback can inform a feature request that Kai Copilot links to every customer who asked.
Explore surveys

Evaluate on one onboarding journey.

Keep the adoption analytics you need.

Rebuild one flow as a tour.

Pick one Appcues flow and one checklist. Rebuild them in the Gleap editor with stable anchors, then test triggers, audience rules and frequency on your web app.

Separate analytics from guidance.

List the funnels, paths, dashboards and experiments your team reads in Appcues. Gleap tracks delivery and completion, not a product analytics suite; decide what stays in a separate tool.

Plan the switch without an importer.

No native Appcues importer is assumed. Export experience copy, segments and survey results, run both SDKs on a staging build, and move live audiences when the pilot holds.
Live chat, AI support, feedback, tours, checklists, and surveys in one place.
Partfox brought live chat, AI support, bug reporting, feature requests, product tours, checklists and surveys into Gleap. The team had custom data fully integrated within 10 days.
10 days
To full integration at Partfox
Read the Partfox story
Moving from Appcues
Why choose Gleap as an Appcues alternative?
New users reach their first result with product tours, checklists and tooltips, and Kai Support answers what they still ask in the same widget. Team includes those formats with unlimited seats, and Kai Support can offer a tour when a customer asks a matching question. Appcues fits teams whose priority is adoption analytics and experiments across many experiences.
When should we stay with Appcues?
Stay with Appcues when adoption analytics and experimentation are central to your work. Its analytics page documents event tracking, funnels, user paths, dashboards and plain-language queries, and its documentation describes A/B tests and control experiments for flows. Gleap does not offer a product analytics suite, so evaluate that need separately.
Which Appcues alternatives should we compare?
Other onboarding tools to compare with Appcues include Userpilot, Pendo, Chameleon, UserGuiding and Product Fruits. Gleap fits when onboarding should share a widget and inbox with support, bug reports and feature requests.
Does Appcues offer AI and native mobile experiences?
Yes. Appcues states on its AI page that Appcues AI is included on every plan, its platform and AI pages describe analyzing product behavior, monitoring published experiences, plain-language insights and an MCP server that brings Appcues context into external AI tools, and its mobile documentation covers flows, surveys, embeds and push for iOS, Android, React Native, Flutter and Ionic apps. Compare those with Gleap, where tours run on web and the mobile SDKs carry chat, surveys, news and push.
How is Appcues priced?
Appcues lists Start (up to 3,000 MAUs, 10 published experiences), Grow (from 3,000 MAUs, 25 experiences) and Enterprise (custom MAUs, 100 experiences) without public prices. Pricing grows with monthly active users, installations and published experiences, and the Spark plan costs $3,600 a year for up to 1,000 MAUs plus a $250 implementation fee, for teams of 25 or fewer (checked September 26, 2026). Request a current quote for your volume; a lower total cost with Gleap is not assumed. See Appcues pricing.
How is Gleap priced?
Gleap Starter is $29/month billed annually ($35 monthly) for one seat. Team is $149 per month billed annually or $179 month-to-month, with unlimited seats and projects and every Kai agent included. Tours, checklists, tooltips, in-app messages and surveys are included from Team, subject to plan limits, and AI usage is billed separately. See Gleap pricing.
Which Gleap plan includes investigations and Kai Code?
Team, Pro and Enterprise include Kai Support’s investigations and Kai Code. Kai Support is available on every plan and, like Kai Code and Kai Copilot’s roadmap work, bills for the work it does. Starter covers live chat, Kai Support and bug reports for one seat, without onboarding tools, investigations or Kai Code.
What does switching from Appcues involve?
Plan it as a rebuild, not an import: no native Appcues importer is assumed. Export flow copy, checklist tasks, segments and survey results, install the Gleap SDK on a staging build, rebuild one flow and one checklist, then move audiences when the pilot holds. Keep access to historical Appcues reporting for the window your team needs.
Do Gleap tours work in native mobile apps?
No. Product tours and tooltips run in the JavaScript SDK on websites and web apps. The iOS, Android, React Native and Flutter SDKs carry chat, in-app messages, banners, info cards, checklists, surveys, news and push notifications, so test each platform against the experiences you run in Appcues today. See product tours.
How was this comparison checked?
Gleap publishes this comparison. The Appcues homepage, pricing, Spark, platform, experiences, analytics and export pages were rechecked on 26 September 2026; its AI, control-experiment and mobile documentation pages were checked on 15 September 2026. Gleap claims follow current product and plan evidence. Partfox describes its own attributed experience with Gleap, not a measured comparison with Appcues.
What is a product tour?
A product tour is a sequence of steps anchored to elements of your web app: message steps, pointer steps and video pointer steps built in a visual editor. In Gleap a tour starts by rule, by link, by code or from Kai Support, with event, page and audience conditions deciding who sees it. Explore product tours.
How does AI customer support fit onboarding?
Kai Support answers questions from your knowledge base inside the same widget that shows tours and checklists, and brings your team in when needed. A technical problem becomes a ticket with its logs and replay attached, and from Team Kai Support can investigate it. Explore Kai Support.
What happens when onboarding surfaces a question or a bug?
Onboarding friction shows up as questions, bug reports and survey answers. Gleap connects those signals to investigation, planning and reviewed code work, with your team deciding what ships. Explore self-driving development.
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Related comparisons

How Gleap compares with similar tools.

All comparisons
Userpilot A product growth platform with engagement, analytics and replay. Pendo A product experience platform with analytics, guides and replay. Chameleon Tours, HelpBar and A/B tests priced by tracked users. UserGuiding No-code guides, checklists and hotspots priced by monthly active users. Product Fruits Tours, hints, announcements and NPS priced by monthly active users. WalkMe Digital adoption across enterprise applications, part of SAP.